Privacy Policy

Privacy Policy

With this privacy policy, we inform you about the processing of personal data in connection with our activities and operations, including our stern-chur.ch website. We specifically inform you about the purposes, methods, and locations where we process personal data. Additionally, we inform you about the rights of individuals whose data we process.

For individual or additional activities and operations, further privacy policies or other information on data protection may apply.

We are subject to Swiss data protection law and, where applicable, to foreign data protection laws, particularly those of the European Union (EU) with the General Data Protection Regulation (GDPR).

The European Commission recognized in its decision of July 26, 2000 that Swiss data protection law provides adequate data protection. In its report of January 15, 2024, the European Commission confirmed this adequacy decision.

1. Contact Addresses

Responsible for the processing of personal data:

Hotel Stern Chur
Reichsgasse 11
7000 Chur
Switzerland

info@stern-chur.ch

In individual cases, third parties may be responsible for processing personal data, or joint responsibility with third parties may exist.

1.1 Data Protection Officers or Data Protection Advisors

We have the following data protection officer or data protection advisor as a contact point for affected individuals and authorities for inquiries related to data protection:

Adrian K. Müller
Hotel Stern Chur
Reichsgasse 11
7000 Chur
Switzerland

info@stern-chur.ch

1.2 Data Protection Representation in the European Economic Area (EEA)

We have the following data protection representative in accordance with Art. 27 GDPR:

VGS Datenschutz­partner GmbH
Am Kaiserkai 69
20457 Hamburg
Germany

info@stern-chur.ch

The data protection representation serves as an additional contact point for affected individuals and authorities in the European Union (EU) and the rest of the European Economic Area (EEA) for inquiries related to the GDPR.

2. Terms and Legal Bases

2.1 Terms

Affected Person: Natural person whose personal data we process.

Personal Data: All information relating to an identified or identifiable natural person.

Particularly Sensitive Personal Data: Data concerning trade union, political, religious, or ideological views and activities, data about health, intimacy, or affiliation to an ethnicity or race, genetic data, biometric data that uniquely identifies a natural person, data about criminal or administrative sanctions or prosecutions, and data about social assistance measures.

Processing: Any handling of personal data, regardless of the means and procedures used, such as querying, comparing, adjusting, archiving, storing, reading, disclosing, procuring, recording, collecting, deleting, revealing, organizing, storing, modifying, spreading, linking, destroying, and using personal data.

European Economic Area (EEA): Member states of the European Union (EU) as well as the Principality of Liechtenstein, Iceland, and Norway.

2.2 Legal Bases

We process personal data in accordance with Swiss data protection law, such as the Federal Act on Data Protection (Data Protection Act, DPA) and the Ordinance on Data Protection (Data Protection Ordinance, DPO).

We process – insofar as and to the extent that the European General Data Protection Regulation (GDPR) is applicable – personal data in accordance with at least one of the following legal bases:

  • Art. 6 para. 1 lit. b GDPR for the necessary processing of personal data for the performance of a contract with the affected person and for carrying out pre-contractual measures.
  • Art. 6 para. 1 lit. f GDPR for the necessary processing of personal data to safeguard legitimate interests – including the legitimate interests of third parties – unless the fundamental rights and freedoms as well as the interests of the affected person prevail. Such interests are particularly the permanent, humane, safe, and reliable exercise of our activities and operations, ensuring information security, protection against misuse, enforcement of our own legal claims, and compliance with Swiss law.
  • Art. 6 para. 1 lit. c GDPR for the necessary processing of personal data to fulfill a legal obligation to which we are subject under applicable law of member states within the European Economic Area (EEA).
  • Art. 6 para. 1 lit e GDPR for the necessary processing of personal data to perform a task carried out in the public interest.
  • Art. 6 para. 1 lit. a GDPR for the processing of personal data with the consent of the affected person.
  • Art. 6 para. 1 lit. d GDPR for the necessary processing of personal data to protect vital interests of the affected person or another natural person.
  • Art. 9 para. 2 ff. GDPR for the processing of special categories of personal data, particularly with the consent of the affected persons.

The European General Data Protection Regulation (GDPR) refers to the processing of personal data as processing of personal data and the processing of particularly sensitive personal data as processing of special categories of personal data (Art. 9 GDPR).

3. Type, Scope, and Purpose of Processing Personal Data

We process the personal data that is necessary to carry out our activities and operations in a permanent, humane, safe, and reliable manner. The personal data processed may fall into the categories of browser and device data, content data, communication data, metadata, usage data, master data including inventory and contact data, location data, transaction data, contract data, and payment data.

We also process personal data that we receive from third parties, obtain from publicly accessible sources, or collect during the exercise of our activities and operations, as long as such processing is legally permissible.

We process personal data, as necessary, with the consent of the affected persons. In many cases, we can process personal data without consent, for example, to fulfill legal obligations or to safeguard overriding interests. We may also request the consent of affected persons even if their consent is not required.

We process personal data for the duration necessary for the respective purpose. We anonymize or delete personal data, particularly depending on legal retention and statute of limitations periods.

4. Disclosure of Personal Data

We may disclose personal data to third parties, have third parties process it, or process it jointly with third parties. These third parties are particularly specialized providers whose services we utilize.

We may disclose personal data, for example, to banks and other financial service providers, authorities, educational and research institutions, consultants and lawyers, interest groups, IT service providers, cooperation partners, credit and economic information agencies, logistics and shipping companies, marketing and advertising agencies, media, organizations and associations, social institutions, telecommunications companies, and insurance companies.

5. Communication

We process personal data to be able to communicate with third parties. In this context, we particularly process data that an affected person provides when contacting us, for example, by mail or email. We may store such data in an address book or with similar tools.

Third parties who transmit data about other persons are obligated to ensure data protection for such affected persons. This includes, among other things, ensuring the accuracy of the transmitted personal data.

We use selected services from appropriate providers to improve communication with third parties.

6. Data Security

We take appropriate technical and organizational measures to ensure data security appropriate to the respective risk. With our measures, we particularly ensure the confidentiality, availability, traceability, and integrity of the personal data processed, but we cannot guarantee absolute data security.

Access to our website and our other online presence is carried out using transport encryption (SSL / TLS, particularly with Hypertext Transfer Protocol Secure, abbreviated HTTPS). Most browsers warn against visiting websites without transport encryption.

Our digital communication is subject – like generally all digital communication – to mass surveillance without cause and suspicion by security authorities in Switzerland, the rest of Europe, the United States of America (USA), and other countries. We cannot directly influence the corresponding processing of personal data by intelligence services, police, and other security authorities. We also cannot exclude that a particular person is specifically monitored.

7. Personal Data Abroad

We process personal data primarily in Switzerland and the European Economic Area (EEA). However, we may also export or transfer personal data to other countries, particularly to process or have it processed there.

We may export personal data to all countries and territories on Earth, provided that the law in those countries ensures adequate data protection according to the decision of the Swiss Federal Council and – insofar as and to the extent that the General Data Protection Regulation (GDPR) is applicable – also according to the decision of the European Commission.

We may transfer personal data to countries where the law does not ensure adequate data protection, provided that data protection is ensured for other reasons, particularly based on standard data protection clauses or other appropriate safeguards. Exceptionally, we may export personal data to countries without adequate or appropriate data protection if the specific data protection requirements are met, such as the explicit consent of the affected persons or a direct connection to the conclusion or performance of a contract. We are happy to provide affected persons with information about any safeguards or a copy of any safeguards upon request.

8. Rights of Affected Persons

8.1 Data Protection Claims

We grant affected persons all rights under applicable data protection law. Affected persons particularly have the following rights:

  • Access: Affected persons may request access to whether we process personal data about them, and if so, what personal data is involved. Affected persons also receive the information necessary to assert their data protection claims and ensure transparency. This includes the personal data processed, but also, among other things, information on the purpose of processing, the duration of storage, any disclosure or export of data to other countries, and the origin of the personal data.
  • Correction and Restriction: Affected persons may have incorrect personal data corrected, incomplete data completed, and the processing of their data restricted.
  • Deletion and Objection: Affected persons may have personal data deleted (“right to be forgotten”) and object to the processing of their data with effect for the future.
  • Data Release and Data Transfer: Affected persons may request the release of personal data or the transfer of their data to another responsible party.

We may defer, restrict, or deny the exercise of affected persons' rights to the legally permissible extent. We may inform affected persons of any prerequisites for exercising their data protection claims. For example, we may refuse access by referring to confidentiality obligations, overriding interests, or the protection of other persons. For instance, we may also refuse the deletion of personal data, particularly by referring to legal retention obligations.

We may exceptionally charge fees for the exercise of rights. We inform affected persons in advance of any potential costs.

We are obligated to take appropriate measures to identify affected persons requesting access or exercising other rights. Affected persons are required to cooperate.

8.2 Legal Protection

Affected persons have the right to enforce their data protection claims in court or to file a complaint with a data protection supervisory authority.

The data protection supervisory authority for private controllers and federal bodies in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).

European data protection supervisory authorities are organized as members of the European Data Protection Board (EDPB). In some member states of the European Economic Area (EEA), the data protection supervisory authorities are federally structured, particularly in Germany.

9. Use of the Website

9.1 Cookies

We may use cookies. Cookies – our own cookies (first-party cookies) and cookies from third parties whose services we use (third-party cookies) – are data stored in the browser. Such stored data is not necessarily limited to traditional text-based cookies.

Cookies can be stored in the browser temporarily as "session cookies" or for a certain period as so-called persistent cookies. "Session cookies" are automatically deleted when the browser is closed. Persistent cookies have a specific storage duration. Cookies enable, among other things, recognizing a browser during the next visit to our website, thus allowing us to measure the reach of our website. However, persistent cookies can also be used, for example, for online marketing purposes.

Cookies can be disabled or deleted entirely or partially at any time in the browser settings. Without cookies, our website may no longer be fully available. We request – at least as far as necessary – explicit consent for the use of cookies.

For cookies used for success and reach measurement or advertising, a general objection ("opt-out") is possible for many services through AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance), or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).

9.2 Logging

We may log at least the following information for each access to our website and our other online presence, provided that this information is transmitted to our digital infrastructure during such access: date and time, including time zone, IP address, access status (HTTP status code), operating system, including user interface and version, browser, including language and version, accessed individual subpage of our website, including data volume transferred, last accessed web page in the same browser window (referrer).

We log such information, which may also constitute personal data, in log files. The information is necessary to provide our online presence permanently, humanely, and reliably. The information is also necessary to ensure data security – including through third parties or with the help of third parties.

9.3 Tracking Pixels

We may embed tracking pixels in our online presence. Tracking pixels are also referred to as web beacons. Tracking pixels – also from third parties whose services we use – are typically small, invisible images or JavaScript scripts that are automatically retrieved when accessing our online presence. Tracking pixels can capture at least the same information as log files.

10. Notifications and Communications

10.1 Success and Reach Measurement

Notifications and communications may contain web links or tracking pixels that capture whether an individual message has been opened and which web links were clicked. Such web links and tracking pixels can also capture the use of notifications and communications on a personal level. We need this statistical tracking of usage for success and reach measurement to be able to send notifications and communications effectively, humanely, and reliably, based on the needs and reading habits of the recipients.

10.2 Consent and Objection

You must generally consent to the use of your email address and other contact addresses unless such use is permissible for other legal reasons. We may use the "double opt-in" procedure to obtain confirmed consent if necessary. In this case, you will receive a message with instructions for double confirmation. We may log obtained consents, including IP address and timestamp for evidence and security purposes.

You can generally object to receiving notifications and communications such as newsletters at any time. Such an objection allows you to simultaneously object to the statistical tracking of usage for success and reach measurement. Required notifications and communications related to our activities and operations are exempt.

10.3 Service Providers for Notifications and Communications

We send notifications and communications with the help of specialized service providers.

11. Social Media

We are present on social media platforms and other online platforms to communicate with interested individuals and provide information about our activities and operations. In connection with such platforms, personal data may also be processed outside Switzerland and the European Economic Area (EEA).

The general terms and conditions (GTC) and usage conditions as well as privacy policies and other terms of the individual operators of such platforms apply. These terms inform affected persons directly about their rights towards the respective platform, including the right to access.

For our social media presence on Facebook, including so-called page insights, we – insofar as and to the extent that the General Data Protection Regulation (GDPR) is applicable – are jointly responsible with Meta Platforms Ireland Limited (Ireland). Meta Platforms Ireland Limited is part of the Meta group of companies (including the USA). Page insights provide information about how visitors interact with our Facebook presence. We use page insights to effectively and humanely provide our social media presence on Facebook.

Further information about the type, scope, and purpose of data processing, information about the rights of affected persons, as well as the contact details of Facebook and Facebook's data protection officer, can be found in the Facebook privacy policy. We have concluded the so-called "Controller Addendum" with Facebook, particularly agreeing that Facebook is responsible for ensuring the rights of affected persons. For the so-called page insights, the corresponding information can be found on the page "Information about Page Insights" including "Information about Page Insights Data".

12. Third-Party Services

We use services from specialized third parties to carry out our activities and operations permanently, humanely, safely, and reliably. With such services, we can, among other things, embed functions and content into our website. For such embedding, the services used may, for technical reasons, temporarily capture at least the IP addresses of users.

For necessary security-relevant, statistical, and technical purposes, third parties whose services we use may process data related to our activities and operations in an aggregated, anonymized, or pseudonymized manner. This includes, for example, performance or usage data necessary to provide the respective service.

We specifically use:

12.1 Digital Infrastructure

We use services from specialized third parties to obtain the necessary digital infrastructure in connection with our activities and operations. This includes, for example, hosting and storage services from selected providers.

We specifically use:

12.2 Online Collaboration

We use services from third parties to enable online collaboration. In addition to this privacy policy, any directly visible conditions of the services used, such as terms of use or privacy policies, also apply.

We specifically use:

12.3 Social Media Functions and Social Media Content

We use services and plugins from third parties to embed functions and content from social media platforms and to enable sharing content on social media platforms and other channels.

We specifically use:

12.4 Maps

We use services from third parties to embed maps into our website.

We specifically use:

12.5 Digital Content

We use services from specialized third parties to embed digital content into our website. Digital content includes, in particular, image and video material, music, and podcasts.

We specifically use:

12.6 Fonts

We use services from third parties to embed selected fonts as well as icons, logos, and symbols into our website.

We specifically use:

12.7 E-Commerce

We operate e-commerce and use services from third parties to successfully offer services, content, or goods.

12.8 Payments

We use specialized service providers to process payments from our customers securely and reliably. The legal texts of the individual service providers, such as general terms and conditions (GTC) or privacy policies, apply in addition to the processing of payments.

We specifically use:

12.9 Advertising

We use the option to display advertisements with third parties such as social media platforms and search engines for our activities and operations.

We aim to reach individuals who are already interested in or might be interested in our activities and operations with such advertisements (remarketing and targeting). For this purpose, we may transmit corresponding – possibly also personal – information to third parties that enable such advertising. We can also determine whether our advertising is successful, meaning whether it leads to visits to our website (conversion tracking).

Third parties where we advertise and where you are registered as a user may link the use of our website to your profile on that platform.

We specifically use:

13. Success and Reach Measurement

We attempt to measure the success and reach of our activities and operations. In this context, we may also measure the impact of third-party references or examine how different parts or versions of our online offer are used (the "A/B testing" method). Based on the results of success and reach measurement, we can particularly fix errors, strengthen popular content, or make improvements.

For success and reach measurement, the IP addresses of individual users are usually captured. In this case, IP addresses are generally shortened ("IP masking") to follow the principle of data minimization through corresponding pseudonymization.

Cookies may be used for success and reach measurement, and user profiles may be created. Any user profiles created may include, for example, the individual pages visited or content viewed on our website, information about the size of the screen or browser window, and – at least approximately – the location. Generally, any user profiles are created in a pseudonymized manner only and are not used to identify individual users. Individual services of third parties, where users are registered, may link the use of our online offer to the user account or profile on the respective service.

We specifically use:

14. Video Surveillance

We use video surveillance to prevent crime, secure evidence of crime, exercise and enforce our legal rights, defend against third-party legal claims, and enforce our property rights. These are – insofar as and to the extent that the General Data Protection Regulation (GDPR) is applicable – overriding legitimate interests according to Art. 6 para. 1 lit. f GDPR, in the case of particularly sensitive personal data, with reference to Art. 9 para. 2 lit. f GDPR.

We store recordings from our video surveillance as long as they are necessary for securing evidence or another stated purpose.

We may secure recordings from our video surveillance and transmit them to relevant authorities such as courts or law enforcement agencies, provided the transmission is necessary for a stated purpose, in our other overriding legitimate interest, or due to legal obligations.

15. Final Provisions

We created this privacy policy with the privacy policy generator from Datenschutzpartner. The present privacy policy is an unofficial translation from the original German version.

We may amend and supplement this privacy policy at any time. We will inform you about such amendments and supplements in an appropriate manner, particularly by publishing the most current privacy policy on our website.